The newest restaurant at Dallas Fort Worth International Airport (DFW) will give customers a one-of-a-kind dining experience crafted by local sports legend Dirk Nowitzki. Nowitzki restaurant celebrated its grand opening today in Terminal C, near Gate C37, with a ribbon-cutting ceremony that featured Nowitzki, who played for 21 seasons in the NBA with the Dallas Mavericks. This new concept celebrates Nowitzki’s Hall of Fame career and offers many of his favorite meals and drinks from around the world while providing a welcoming atmosphere.
“This new restaurant is once again elevating our terminal dining experience by offering great food that connects our customers with one of our hometown sports heroes,” said Ken Buchanan, DFW’s Executive Vice President of Revenue Management and Customer Experience. “From national brands to local flavors, DFW continues to enhance its stable of world-class shopping and dining options.”
In addition to food and beverage, Nowitzki will integrate new technology including in-restaurant augmented-reality experiences in which customers will feel like they are interacting with Dirk Nowitzki himself. The location, operated by D&B Mitchell Group also will sell merchandise that will only be available at DFW.
About Dallas Fort Worth International Airport:
Dallas Fort Worth International Airport (DFW) is one of the world’s busiest and most connected airports. Centered between its owner cities of Dallas and Fort Worth, Texas, it serves as a major economic engine generating jobs and attracting businesses. DFW is committed to providing exceptional customer service and has been named the best large airport for customer satisfaction in North America by Airports Council International. A leader in sustainability, DFW is the world’s largest and North America’s first carbon-neutral airport. For more information, visit the DFW website or download the DFW Mobile App for iOS and Android devices.